Beauty is no longer limited to a product
It structures our lifestyles
Healthcare meets sport.
Nutrition is linked to performance.
Hospitality becomes an experience.
Longevity redefines priorities.
Well-being has become a global ecosystem.
The New Well was born from this transformation.
"WE SELECT WHAT MATTERS"
We identify what is transforming the sector:
Brands with vision
Concepts that redefine experience
The actors who are building the future
A demanding selection. Curated. Structuring.
WHERE GROWTH HAPPENS
The Festival creates desirability.
The Fair opens distribution.
The Summit sheds light on the changes.
The Learning Lab structures the learning paths.
The Founders Membership consolidates decisions.
A CATALYST
WHERE IT ALL CONNECTS
A point of convergence.
Where desirability meets distribution.
Where trends become markets.
Where the public discovers before others.
A MEDIA OUTLET.
A FESTIVAL.
A STRATEGIC SPACE.
A STRUCTURING CIRCLE.
All year round.
In France and beyond.
WHERE EXPERIENCE COMES TO LIFE
For the public. For the brands. For the industry.
35,000+
subscribers
6,000+
visitors
200+
brands
800+
press & influence
FOUNDER & CEO, THE NEW WELL
Tiffany Buathier builds platforms at the intersection of culture, business and care.
An entrepreneur and strategist, she has been developing projects that link desirability, community and growth for over fifteen years.
TIFFANY BUATHIER
COMMUNITIES
In 2009, she founded petitHood, a media and
e-commerce platform bringing together more than 60 brands.
A first demonstration: creating value by uniting different worlds.
In 2020, in the midst of lockdown, she launched The Good Live, a digital media platform dedicated to live beauty, wellness, food and sports content.
The media outlet gathered more than 10,000 subscribers in a few weeks and quickly became an editorial reference.
TO ECOSYSTEMS
The Good Live evolves and becomes THE NEW WELL.
Today, The New Well is a hybrid platform that brings together:
A media outlet with a strong influence (+35,000 subscribers)
An immersive festival
A strategic fair
A forward-looking summit
A Learning Lab
An active social club all year round
A rare model that connects the public and brands
and decision-makers in a continuous dynamic.
"I created the new well by observing a profound transformation. Beauty was changing scale. Well-being was becoming central. Brands were structuring new models."
TODAY
AUDIENCE
FOUNDERS
RETAILERS
INVESTORS
In an active and coherent ecosystem. Because beauty and well-being are no longer isolated categories. They now shape entire industries.
The New Well evolves at this intersection.
The New Well has established itself as a key platform for the sector in France, connecting:
WE CHOOSE.
Brands that are changing the game.
The founders who are building differently.
Places that redefine the experience.
Innovations that transform our habits.
A demanding selection process.
Curated.
Committed.
.
PLACES THAT MATTER
Well-being is not just something that can be described.
He saw himself.
The New Well explores the places.
In France.
And elsewhere.
The New Well is a media outlet.
A glance.
One direction.
WE DO NOT COVER
NOT ALL.
PRESS
For all press inquiries, interviews, accreditation requests or further information, please contact our press officer:
BELONG AGENCY
Magali Gnocchi